By Leila Cobo MIAMI (Billboard) - Wisin Yandel, the reggaeton duo with an uncanny knack for delivering hit singles, will become the first act to get its own customized Zune player, Billboard has learned. The limited-edition Wisin Yandel Zune device will hit Wal-Mart stores nationwide October 29, before the release of the duo’s new album, “Los Extraterrestres,” November 6.

Featuring the new album, videos, exclusive pictures and customized packaging, the MP3 player is but one aspect of a multiplatform Microsoft promotion that targets a new Latin consumer at the same time it promotes a hip Latin act. Wisin Yandel are Juan Luis Morera Luna (Wisin) and Llandel Veguilla Malave.

Their breakthrough album, 2005’s “Pa’l Mundo” (Machete), has sold nearly 600,000 copies in the United States, according to Nielsen SoundScan, and more than 1 million worldwide, according to their label. In the digital realm, they’ve sold more than 1 million mobile and digital tracks combined, according to SoundScan, and are Machete’s top-selling digital act. In 2006, the duo became the first act to place four singles in the top 10 of Billboard’s Hot Latin Songs chart.

The new album’s first single, “Sexy Movimiento,” is gaining traction beyond reggaeton stations and is expected to reach the top five of Hot Latin Songs by release week. “I sing reggaeton, that’s what I do,” Wisin said.